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Intermediate8 min read

Understanding Compression Settings

Master VideoSOS compression settings to achieve the perfect balance between file size and video quality. This comprehensive guide explains every option and when to use it.

How Video Compression Works

Video compression reduces file size by removing redundant information and using efficient encoding algorithms. Understanding the basics helps you make informed decisions about your compression settings.

Lossy Compression

Removes visual data your eye won't notice. Achieves 60-90% file size reduction with minimal perceived quality loss.

Codec Selection

Different algorithms (H.264, H.265, VP9) offer varying compression efficiency and compatibility trade-offs.

Bitrate Control

Determines how many bits per second of video. Lower bitrate = smaller file, but too low causes quality degradation.

Quality Presets Explained

High Quality

Bitrate: 5-10 Mbps for 1080p |Compression: 30-50% size reduction

Best For:

  • • Professional archiving and storage
  • • Videos you plan to edit or reprocess later
  • • High-quality presentations or portfolio work
  • • Preserving detailed textures and subtle gradients
Technical Details: Uses CRF 18-23 (lower = better quality). Maintains most of the original video's visual information with imperceptible quality loss.

Medium Quality (Recommended)

Bitrate: 2-5 Mbps for 1080p |Compression: 60-70% size reduction

Best For:

  • • General-purpose video sharing
  • • Social media uploads (YouTube, Instagram, TikTok)
  • • Website video embeds
  • • Balancing quality and file size for cloud storage
  • • Videos viewed on typical screens (laptops, phones)
Technical Details: Uses CRF 23-28. Sweet spot between file size and quality. Quality loss is minimal on most displays and viewing conditions.

Low Quality

Bitrate: 0.5-2 Mbps for 1080p |Compression: 80-90% size reduction

Best For:

  • • Email attachments (file size limits)
  • • Quick sharing via messaging apps
  • • Limited bandwidth or data caps
  • • Temporary or disposable videos
  • • Preview or draft versions
Technical Details: Uses CRF 28-35. Noticeable quality reduction with visible compression artifacts. Fine for small screens or non-critical viewing.
Note: Quality degradation may be apparent on large screens or when paused. Test before using for important content.

Output Format Comparison

MP4 (H.264)

Recommended

✓ Advantages

  • • Universal compatibility (99.9% of devices)
  • • Plays on all browsers, phones, TVs, and media players
  • • Supported by all social media platforms
  • • Hardware acceleration on most devices
  • • Excellent quality-to-size ratio

✗ Disadvantages

  • • Older codec (less efficient than H.265/AV1)
  • • Larger files than WebM for similar quality
  • • Patent licensing concerns (not relevant for end users)
Use MP4 when: You need maximum compatibility, sharing on social media, uploading to websites, or when viewer's device/browser is unknown.

WebM (VP9)

Web Optimized

✓ Advantages

  • • 30-50% better compression than MP4/H.264
  • • Open-source and royalty-free
  • • Excellent for web streaming
  • • Native support in Chrome, Firefox, Edge
  • • Smaller file sizes with similar quality

✗ Disadvantages

  • • No support on Safari/iOS (requires fallback)
  • • Limited compatibility with older devices
  • • Not supported by many video editing tools
  • • Slower encoding/decoding than H.264
Use WebM when: Targeting modern web browsers, optimizing for website bandwidth, or when file size is critical and Safari/iOS support isn't needed.

AVI

Legacy Format

✓ Advantages

  • • Compatible with very old software/systems
  • • Simple container format
  • • Supported by legacy Windows applications
  • • Can contain various codecs

✗ Disadvantages

  • • Outdated format with poor compression
  • • Much larger files than MP4/WebM
  • • Limited mobile device support
  • • No streaming optimization
  • • Not recommended for modern use
Use AVI when: You specifically need compatibility with old Windows software or legacy systems. For all other use cases, prefer MP4 or WebM.

Advanced Compression Concepts

Resolution Scaling

Reducing resolution is one of the most effective ways to reduce file size. Modern displays can often handle lower resolutions without visible quality loss.

ResolutionUse CaseFile Size Impact
4K (3840×2160)Professional displays, future-proofingVery Large
1080p (1920×1080)Standard HD, most screensLarge
720p (1280×720)Mobile, tablets, web streamingMedium
480p (854×480)Older devices, slow connectionsSmall
Tip: For social media, 1080p is usually overkill. 720p provides great quality at significantly smaller file sizes.

Frame Rate (FPS)

Frame rate determines how many images per second your video displays. Higher framerates create smoother motion but increase file size.

24-30 FPS

Standard for most content. Natural cinematic look. Smallest file size.

60 FPS

Smooth motion for gaming, sports. Larger files but worth it for fast action.

120+ FPS

High-speed camera footage. Massive files. Only for slow-motion playback.

Bitrate Control

Bitrate is the amount of data used per second of video. It's the most direct control over file size vs. quality trade-off.

Recommended Bitrates (1080p, 30fps):

  • High Quality:6-10 Mbps
  • Medium Quality:3-6 Mbps
  • Low Quality:1-3 Mbps
  • Minimum Acceptable:0.5-1 Mbps

Quick Decision Guide

Your GoalQuality SettingFormatResolution
Email to friendsLowMP4720p
Upload to YouTubeMedium-HighMP41080p
Website embedMediumWebM720p-1080p
Instagram/TikTokMediumMP41080p
Professional archiveHighMP4Original
Cloud storageMediumMP4/WebM1080p

Compression Best Practices

Do This

  • ✓ Always keep your original uncompressed file
  • ✓ Test output quality before deleting originals
  • ✓ Use Medium Quality as your starting point
  • ✓ Consider your audience's viewing devices
  • ✓ Compress once from the highest quality source
  • ✓ Match resolution to intended display size

Avoid This

  • ✗ Don't compress an already compressed video
  • ✗ Don't use Low Quality for important content
  • ✗ Don't upscale resolution (e.g., 720p to 1080p)
  • ✗ Don't judge quality on small phone screens only
  • ✗ Don't use AVI unless specifically required
  • ✗ Don't skip quality verification step